Believe it or not, the “S” in SEO does not stand for scary. SEO, or search engine optimization, is a marketing technique that should be as common as list building or posting on social media. But the somewhat mysterious and minorly technical (emphasis on minor) nature of SEO keeps many clinicians from even attempting this…
You may not know this, but up until I was 16, no one called me Victoria. To be clear, Victoria is my first name. But from birth until 16, I went by my middle name…Ashlee. It feels strange to even write it, but if you come visit me in Paducah, Kentucky where I grew up,…
Trigger warning: cancer & death Last week was a milestone for me; I had my first colonoscopy. Not an uncommon procedure, but more unusual for a healthy lady in her 40s. I won’t bore you much with what you probably already know or have heard from wizened colonoscopy elders: – the prep was awful (they…
Have you ever been around someone who was such a natural at what they did that it was sort of…dazzling? Someone who made you want to find your thing? The thing you could accomplish with mastery and ease? Some of you may know I married a stellar athlete, a man so comfortable in his body…
In today’s blog, we’re diving into a fun, if somewhat radical, moment from my history…hitchhiking around Hawai’i and discovering the Primal Diet, a raw food version of the now-popular Paleo diet. And most importantly, how this quirky part of my story relates to your brand and the wellness marketing you create as an integral, successful…
In 2012, my then-boyfriend and I took a trip to Europe. We planned a few days in Brussels, a few in Amsterdam, and the bulk of our time in Northern Italy. But three days before we left, I felt the familiar tinge of a UTI. Now, for most women, this wouldn’t be an issue; they’d…
In 2009, long before the popularity of Wif Hof or Andrew Huberman, I was living on a small farm in Northern California with a friend group of wellness maniacs who were heavily into hot and cold therapy. The basic idea is that you soak first in hot water and then cold to stimulate circulation, lymphatic…
Guess who’s going to see the Indigo Girls LIVE? So, of course, I’ve been jamming out to all 16 of their studio albums (and loving every second of it). And one point I’ve noticed that pops up in every song is…the specifics. Niching is terrifying to you, but your audience (and everyone else) loves…
Please welcome Aimee Gallo, LN, CN, HHC, founder of Vibrance Nutrition and Fitness, a private nutrition practice that focuses on metabolic health, and host of Blasphemous Nutrition, the standout podcast that debunks diet dogma with a side of science, sass, and a smile. In this blog, Aimee shares her experience with learning and implementing basic…
To the surprise of absolutely no one who regularly reads our blog, today we’re talking UFOs. Many, many UFOs and marketing your wellness business. How we found Ed and his night vision goggles For years, my best friend Jameson and I would co-work together while listening to Coast to Coast AM. If you’re not…
